Log in
Account

Cart

Your cart is empty

Play Paint - Liquid Lipstick

BUY ANY 2 @699

Airy Fluid Lipstick

(4.8)
Sale price₹385 Regular price₹550

10 gm

Free gift worth ₹250

Vegan liquid lipstick made to live in

Play Paints infuse the rich pigment of lipsticks with the playfulness of paint. Their delicious texture enriched with lip-lovin’ ingredients glides on like butter and stays on through the day!

Masterpiece - Berry Magenta

Pairs well with 

Whip Lush + Cleansing Balm

₹1,299

Whip Lush + Charcoal Nose Strips

₹899

Juicy Lip Oil

₹799 ₹679

Offer

discount-icon Free shipping on orders above ₹799

    LOVED 'COZ t

    Long Wearing

    Non-Drying

    Vegan

    No Sulphates

    Cruelty Free

    Comfy

    Dermat Approved

    Multi-Tasking
    long lasting liptstick
    Play Paint - Liquid Lipstick Sale price₹385 Regular price₹550

    Explore the Shades of Play Paint

    Whats In It?

    INGREDIENTS

    Hero ingredients that make our superhero products

    Customer Reviews

    Based on 126 reviews
    84%
    (106)
    16%
    (20)
    0%
    (0)
    0%
    (0)
    0%
    (0)
    S
    Siya Kapoor

    I usually avoid matte lipsticks, but this one is so comfortable and doesn’t make my lips feel dry!

    User picture
    D
    Dhriti Patel

    The formula glides on so smoothly and doesn’t feel heavy or dry. Great for everyday wear.

    User picture
    M
    Mahima Sharma

    One swipe and the color is intense. It’s definitely a showstopper lipstick!

    User picture
    T
    Tanvi Mehta

    I love the matte finish! It’s comfortable and doesn’t crack like other matte lipsticks do.

    User picture
    A
    Aaradhya Verma

    This lipstick stays on for hours and doesn’t dry out my lips. The color payoff is amazing!

    User picture
    Load More
    Home/Play Paint - Liquid Lipstick

    Play Paint: The Perfect Matte Liquid Lipstick 💄✨

    Looking for a bold statement that lasts? Meet Play Paint, Gush Beauty’s long-wearing, transfer-proof matte liquid lipstick that delivers intense color payoff with a comfortable, lightweight feel.

    Why Play Paint is a Must-Have 🌟

    Here’s what makes Play Paint your new favorite liquid lipstick:

    • Bold, Matte Finish: This liquid lipstick offers a rich, pigmented matte finish that doesn’t budge, giving you all-day confidence.
    • Comfortable Wear: Unlike many matte lipsticks that feel dry, Play Paint is formulated to keep your lips feeling soft and comfortable.
    • Long-Lasting & Transfer-Proof: Enjoy vibrant color that stays in place, no matter what your day throws at you—no touch-ups required.

    How to Use Play Paint 💋

    For best results, apply Play Paint directly to clean, dry lips. Start in the center and work your way out to the edges for even coverage. Let it set, and enjoy long-lasting color that stays put.

    Why Gush Beauty’s Matte Liquid Lipstick is the Best 💁‍♀️

    Play Paint is more than just a lipstick—it’s a statement. With a cruelty-free formula that lasts all day, you can feel good about looking good. Whether you’re going for bold and daring or subtle and sophisticated, Play Paint will help you express yourself with ease.