Gush 101

Your Guide to Skin Minimalism: No-fail Skincare Routine

We’re bringing it back to the basics. Overfilled drawers and 10-step skincare routines were everywhere a w...

Doing your makeup in the car

Check out how Anjini does her makeup On The #Gush!

What are the benefits of Hyaluronic Acid?

Is the internet’s most hyped ingredient ALL that? Read more to find out besties! Hyaluronic acid is a hum...

What Are Shea Butter’s Benefits?

Oh, we’ll tell you alright. But first, FUN FACTTT! Shea Butter is completely edible and is even used in foo...

What’s Toxic Positivity? Is Too Much Positivity a Bad Thing Too??

Toxic positivity? It sounds like a paradox. How can good feelings ever be bad? Sure, looking on the bright...

Makeup with skincare benefits

The lowdown on what makeup with skincare benefits can do for your skin! You're welcome!

Vegan lipsticks- All you need to know!

A lowdown on what goes into non vegan lipsticks and why you should reconsider switching to vegan lippies!

Vegan eyeliners- All you need to know!

Vegan eyeliner? Yep, and here's why you should be getting one!

Illuminating Moisturizer for oily skin!

Bestie, are you going for the illuminating ‘no-makeup’ makeup vibe? We have the perfect product for you! T...

What is dewy skin?

No guys, dewy looks are not sweat from roaming around Bandra too long, and definitely not an oily - stuck i...