Gush 101

What is Clean Beauty: All you need to know in 2022

We’re all humans of habit. When we go shopping, we’re likely to visit Zara or H&M because of familiarit...

A quick and easy guide to help you pick the best cruelty free brands in India!

Anjini Dhawan, a rising star in acting, social media trendsetter and our co-anchor for our #BetterInDuos c...

It’s the same as your vegan friend telling you about their diet! It simply means our makeup products do no...

Clueless about lipsticks and how to find the right colour, finish and texture? Don’t worry, I’m here as you...

You know what’s genuinely empowering? Knowing your sh*t. And we want to make sure you’re always an informed...

TikTok makeup hacks are questionable, but once in a while we find a gem. This one will make you jump all ar...

Meet Stacked in Your Favour, our multi-purpose face palette! It’s a 3-in-1 cream blush, bronzer and highli...

Made by women like you.