Gush 101

Y2K Beauty: Here’s everything you need to know about this nostalgic trend!

Y2K beauty is back and it’s more fun than ever! We’ve got refreshed Y2K looks with all the 2022 feels. Afte...

Step 1: Go for the brows!💆🏻‍♀️ You’ve all seen the trend of laminated eyebrows which has taken up permanent...

If you have not already, it is high time you make a switch to clean beauty✨. Gush is all about this! It is ...

I first heard of peta and animal testing when I was much younger and couldn’t understand why bunnies would ...

New year new makeup. 2022 has brought us a plethora of new trends to try out, but here are the top 7 that y...

Besties, grab that black eyeliner (re : Eye Like Options) because emo is back and here to stay! Emo, goth w...

When I first heard about contouring, I was intrigued but also confused and didn’t really know how to achiev...

Gush is ushering a new era in the Indian beauty industry - one in which minimalist effort and maximum effor...

Instagram is the QUEEN of beauty trends, filling our feed with inspo and our bags with more makeup that we ...

Meet Stacked in Your Favour, our multi-purpose face palette! It’s a 3-in-1 cream blush, bronzer and highli...